Peloton UK Launch
Peloton’s rapid expansion into EMEA meant they needed what was effectively an in-house production dept to deliver new subscriber content every week, and to be up and running in a matter of weeks, from a standing start. Blacklist worked in partnership to recruit and train a brand new team, build a studio and gallery with live-stream capabilities, and be ready to deliver 20 hours of content a week, with a view to that team eventually migrating over to become an in-house facility.
Peloton Ride to Gold
A collection of BTS content for YouTube and social to promote the 6 month collaboration between Peloton instructors and Olympic Champions Laura & Jason Kenny.